Architecting the Internet-Of-Things

Tuesday, Feb 15, 2011 - 7:00 pm          


While the current job market is hopefully improving, last year found many talented and motivated people looking for opportunities. This talk will describe how one group of people came together, found an opportunity with a low cost of entry, formed a company and — despite greatly underestimating the task — brought a product to market.

This talk will also address how to start a company on less money than the cost of a mid-size car, the difficulties of creating a company that sells hardware and also provides a web presence for users to access that hardware, and the many various problems start-ups have to deal with along the way.

GEOTiQ is an 8-month old start-up focused on “Internet-Of-Things” (IOT) low-power wireless products that Get Everything Onto The Internet – Quickly. GEOTiQ’s first product is the G900 Dev Kit, a general-purpose platform providing Internet connectivity for equipment, buildings, and the environment. It allows the user to easily query status, continuously monitor and log data, automatically receive alerts, and control devices.

Applications for the G900 range from simple home security using IR motion detection and environmental monitoring, to monitoring and controlling industrial processes.

Bring your business card to have a chance for a drawing for a free Developer’s Kit for this device!


About the speaker,  George Schnurle and Michael Weseloh, GEOTiQ

George Schnurle is CEO at GEOTiQ. He has worked on storage platforms at Data Domain, optical networking at Alidian, Ethernet switching at Alantec, picture-in-picture at MultiVision and long ago designed the Massbus-Ethernet Interface System (MEIS) to connect Stanford’s DEC-20 systems to a new thing called Ethernet. He has a Bachelors in Electrical Engineering from Stanford.

Michael Weseloh‘s 17 years of sales, marketing, new product development and product launch experience are grounded with a BS in Electrical Engineering from Santa Clara University. He has helped numerous companies with product development and feature enhancements in the consumer, medical, industrial, wireless and networking products space. Mike’s skills were further honed at Mitsubishi Electronics, Renesas Semiconductor and Oki Semiconductor. He has held committee and board positions with UPnP and ZigBee, and has been a voting member in IEEE 802.


Location: KeyPoint Credit Union

2805 Bowers Ave., Santa Clara, CA 95051
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